ChildCareGroup’s mission is to promote, deliver and expand
the best early care and education programs
for children, parents and early childhood professionals.
As our community’s trusted source for the best early care and education programs for children, parents and early childhood providers, ChildCareGroup sought a new look that would encompass our strong history as well as our vision to lift two generations from poverty through quality early care and education.
We were pleased to be able to work with noted strategic marketing/branding firm MEplusYOU (formerly imc2) to help us bring forth our vision.
The alignment of our logo, mission and tagline exemplifies our belief and vision for our organization. Our new logo combines the image of a book and an enthusiastic child, to represent an eagerness to learn and emphasizes that a life of achievement starts with early education. Our tagline, “Nurturing the great in every child,” references our belief that children learn best in the context of relationships, and that there is greatness and potential in every child.
Where we’ve been – 112 Years in Early Education
ChildCareGroup was founded at the turn of the century by caring and civic-minded people concerned about the appalling conditions in which many poor children were living. In 1901, three organizations, the Clara Chaison Free Kindergarten and Training School; the Free Kindergarten Association; and the Dallas Free Kindergarten and Industrial Association joined forces to create what is known today as ChildCareGroup, to provide day care and kindergarten for the children of the women who worked in Dallas’ cotton mills. By 1903, there were a total of 350 children enrolled in the consolidated Dallas Free Kindergarten and Industrial Association programs, with many more on waiting lists.
We teach young children.
We train early childhood professionals.
We assist families.
Our agency has grown over the years to include comprehensive evidence-based programs and services for children, parents, and early childhood professionals. We are excited about the future and look forward to sharing our journey with you.
Thank you for your continued support of our mission and programs!